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Services

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Stuck on what to do next to grow your business?

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Ready to launch your product without cashing out your 401K?

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Need your engineering materials "translated" into customer-language?
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Thinking about starting a channel sales program but not sure how?

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Need an article written, but you’re not a writer?
 

Addison Marketing can help you quickly accelerate your business growth.  Marketing and business development experience, in both Europe and the US, has been distilled into defined processes, templates, and programs that fit the unique needs of your startup or growing tech business. 

You get the BEST of enterprise technology marketing while eliminating the time and expense of the learning curve.  

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Marketing Strategy:  Comprehensive review and upgrade of your marketing program. Strategic advice for building a market awareness program that is focused on revenue growth.

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Market Positioning: Competitive research, market category research, customer research, positioning, and SWOT analysis to ensure you’re hitting the right target with the best message, all driven by your customers’ and prospects’ needs.

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Website Development and Upgrade:  Design, look and feel, positioning, personality, message platform, functionality, plumbing, navigation, content development, and on-going support to clearly deliver your current value proposition and drive customer action.

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Public Relations: Strategy, program design, media/analyst relations, press release, and feature writing to leverage the power of PR for your growing business.

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Company/Product Launch: Strategy, planning, development, and tactical execution to launch your company or product.

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Presentations: Investor, customer, channels, and PR presentations.

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Writing/ghost writing:  Fast, readable writing - technical subjects made understandable.
 
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Case studies
 
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White papers
 
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Press materials 
 
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Sales Documents
 
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Website content
 
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Newsletters
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Channel Development:  Sales Channel research and recruitment and marketing programs to/with channels.

Why Addison Marketing?

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Addison Marketing’s experienced marketing pros have a passion for startup and high-growth challenges.

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Efficient and powerful programs have been perfected for your growing company.   

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Quick start, field-tested marketing templates accelerate your marketing program development.

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Programs are scaled for your growing company’s time-line and real-time requirements.

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Addison Marketing will work with you on one-time projects or on-going programs.

 

 

 

 

"Frances has transformed our business approach, with the net effect being a substantial upgrade to our marketing and sales efforts. She brings an exceptionally high degree of professionalism to her work, and we look forward to her continued involvement with our company." 

Andrew Johnson,
President,
Jova Solutions

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“Frances has the ability to attend a meeting to capture the essence of what needs to get done and then quickly deliver a result that hits the bull’s eye.  You can’t ask for more than that!” 

Nick Blozan,
Senior Vice President of Marketing and Sales
OpSource

 
 
 

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